Smirnoff has banded together with global production school Point Blank Music School to reshape the industry for lady DJ/Producers. EDM is such a diverse industry that the subject has sparked hot debate as to why there is not more women DJ/Producers. Last year only 17% of major headliners at festivals were females and only 5% of producers were female. Smirnoff have taken a pledge to change the status quo for famle DJ/Producers by launching the “Equalizing Music” Campaign which is geared to promote women in the EDM industry. Watch the video below to hear more about how Smirnoff and Point Blank are joining forces to change the face of dance music.