Business

24-year-old DJ and producer Bobby McKeon is the guy behind 4B, a name that might sound familiar to jersey fans. After performing at Coachella, Ultra Miami, Hard Summer, and EDC Las Vegas alongside Soulja Boy last year, the artist is now here to showcase his latest tune dubbed jersey club pop. “Drown” will deliver a refreshing sound that the jersey scene is definitely in need of, as the combination of thunderous trap elements and pop vocals work together to create an addicting new track. Make sure to catch the DJ on tour with Kayzo as well if they are in your more »

New apparel company SVCRED is a unique take on electronic music street-wear.

Are you an audiophile looking for the most in depth ways to experience sound to the maximum potential? Have you heard of sound healing? The Genius Sound Temple is a breathtaking idea that is coming to life piece by piece, but they need your help to bring it to life. It is designed for the Oregon Eclipse 2017, featuring sound healers from across the country on their stage. The main focus of this project is bringing awareness to the power of sound healing to create safe spaces at festivals. We have gotten in contact with Benjamin McGrand, the Marketing Lead for more »

Insomniac Surprises Boys & Girls Clubs of Southern Nevada During Special Event Surrounding the 2017 EDC Week Charity Auction Las Vegas – On Monday, March 27, Insomniac visited the Boys & Girls Club of Southern Nevada’s Lied Clubhouse for a special surprise, announcing the local nonprofit will serve as the 2017 beneficiary of the Third Annual EDC Week Charity Auction. The funds raised from this year’s auction will go towards creating much-needed art programs for the children across all Boys & Girls Clubs in Southern Nevada. Insomniac transformed the Lied Clubhouse gym into a colorful celebration with EDC-inspired daisies and more »

Introduction  I am not an electronic music expert, nor will I ever claim to be one. I have come across many, many other individuals since being involved in this scene who know much more than I do. A lot of them didn’t have to take over a year off to get their lives together either. They’ve been crushing it every day since the moment they said “This is what I want to do for the rest of my life: write articles, produce music, sing on tracks, produce an album, manage this duo, tour the world, let my voice be heard” more »

XLIVE is among the top conventions for those in the live event and entertainment industry to take place in the US. Major players in the industries that bring you events catering to music, film, culinary and beverage, eSports, and the latest technology attend and speak during the conference. This year’s speakers have been announced as well as the workshops that will be held during the December 5-7 conference in Las Vegas. Check below and see a bit of the eclectic group that will be speaking on gaming, food, music and more: Jay Sweet – Executive Producer, Newport Folk and Jazz more »

TrapCore is a brand which merges hardcore inspired fashion with Trap influenced style. Creator, Matt Penttila aka Tilla, is also director of the Certified Trap documentary series which debuted in 2012. The documentary followed Tilla and his partner Pesh as they bridged the gap between the Electronic trap music world and Trap Hip Hop. The series made notable contributions to the future of Trap music, like introducing Waka Flocka to EDM, Flosstradamus to DJ Trap-A-Holics (Mr. Damn son, where’d you find this?), among others. Tilla’s new creation, TrapCore is the next step in the evolution of the post-trap wave. You can buy more »

Earlier this week Soundcloud revealed to its users that you can now subscribe to their new feature ‘Soundcloud Go‘ for only $9.99 a month. Avid music listeners were shocked by the news and some artists such as Ookay , Alison Wonderland, MUST DIE!, and Alex Young shared their thoughts on Twitter. Thank GOD I don't have auto updates. Fuck u @SoundCloud pic.twitter.com/BBsxPJmxlM — THIEF (OUT NOW) (@Ookayx) March 29, 2016 Rip the reason soundcloud was Soundcloud — Alison Wonderland (@awonderdj) March 31, 2016 when the fuck did soundcloud become region-locked? bullshit — MUST DIE! ☆⌒(ゝ。∂) (@MUSTDIEmusic) March 30, 2016 fuck more »

Key execs from Facebook/Instagram, Twitter/Periscope/Vine, Kobalt, Native Instruments, Coda, Sound On Sound, AEI, and more, will join industry figures from Beatport, PRS, AFEM, Toolroom, Hospital Records, NTIA, DJ Magazine, Shogun Audio, BIMM, Mobilee Records, Skint Records, Believe Digital, Safehouse Management, Intec Digital, Critical Records, Wunderground, Republic of Music and GAK Audio. BMC has quickly established itself as a vital meeting point for the electronic music industry, bringing together leading organisations and figures for two days of master classes, panels, and talks. In line with the event’s reputation as a forum for new ideas and challenging conventional industry thinking, Association For Electronic Music (AFEM) CEO Mark Lawrence has revealed the more »

Last November SoundCloud dropped a new app called SoundCloud Pulse for Android only. Two days ago they just released the iOS version and it’s getting great reviews. However there are still some flaws. Robert Baker, a SoundCloud user and 1/2 of We’re Not Friends had this to say about the new iOS version. “The new app does exactly what it was created to do, notifications are instant, the interface is easy and it runs flawlessly.. but it still leaves users in the dark. You can reply to comments left on your tracks, but there is no way to message between more »

Introducing: Hyperspektiv Download (iOS) | Website | Instagram Every once in a while, a new creative application comes into the world and shatters those that came before it. Hyperspektiv is naturally designed to create beautiful and interesting visuals, perfect for Instagram, Facebook, or other marketing needs. Designed in part by Glitch Mob member Boreta, Hyperspektiv is a reality-bending, game changing app with extreme power and usability.

Written by: Jared Rapoza California based startup EmazingLights, founded by Brian Lim, has been on the rise ever since it was created in 2010. EmazingLights is the front runner retail company of many LED rave accessories, and they are best known for their light show gloves that any festival goer is bound to see at least once. ‘Gloving’, has gone viral and become a hobby for many, and even a career for some people with extremely talented hand choreography skills. They recently released a promotion video, titled, “Gloving is Not a Crime – Gloving is” where people passionate about the more »

There seems to be a lot of music production schools popping up here and there all over the country. Many of them churning out successful producers who are now touring all over the world. There’s one production school in LA that wants to change the way production is learned. Beat Lab Academy, based in Eagle Rock California, uses a platform like no other production school to teach its students how to produce. Their collaborative teaching method is a new one to the scene. The teacher, Yeuda Ben-Atar, has a very impressive resume, working with artists like Rick Rubin, Ed Sheeran, DJ more »

Coming off a massive 2015, BIG GIGANTIC is set to take the New Year by storm. With plans for tons of new music to come in 2016, the duo is taking a look back at all they’ve done to this point by partnering with BitTorrent, one of the leading peer-to-peer file distribution companies. Yesterday (January 12), BIG GIGANTIC offered the biggest and most gigantic collection of their music ever released, via BitTorrent’s Bundle program. Included in the bundle release is every album, single, mix, collaboration and remix the band has ever made.  With a total of 79 high quality audio more »

SANTA MONICA and BERLIN, January 13, 2016 – Direct From Universalmusic.com – Universal Music Group (UMG), the world’s leading music company, and SoundCloud, the world’s largest community of music and audio creators with 175 million monthly listeners, today announced they have reached an agreement that creates a host of new creative, commercial and promotional opportunities for UMG’s artists. The agreement allows SoundCloud to benefit from UMG’s roster of emerging and established recording artists, as well as songwriters signed to Universal Music Publishing Group, as they roll out advertising and introduce subscription services in the US and other markets later this year. more »

I had the privilege of interviewing event photographer, Tony Cottrell. Tony has photographed for Insomniac Events, YourEDM, and has worked with artists like Brillz, Knife Party, Snails, (and even was personally flown to shoot by R3HAB!). Let’s get into it.

Happy 2016 everyone! We are almost a week into 2016, and I think it’s time to lay down some predictions for this year. I acknowledge that I’ll likely will be wrong about most of these, but I will be really, really right about a few of them. Let’s take a look. The Predictions 1. Bass House will grow old & generic It’s sad to think about, but bass house will become stale. Unfortunately, whenever a few artists pioneer a sound, there is a wave of imitators that hitch onto the trend drive it to the ground. As 2016 progresses, you more »

Recent graduate student Sylvie Barnett recently launched the Distinguished Talent Agency, a boutique agency focused on independent electronic music. Sylvie had a vision a few years back while working with The Do Lab. Sylvie puts her heart and her soul into building these artists’ careers. She just hit off her agency with artists such as Thriftworks, Huglife and VibeSquaD. With her most starred work being with the artist Thriftworks, as featured on by Thump at vice.com, the Generate App and more. Also has she extensive experience working as a marketing director for 99 Art Collective out of Venice Beach, California. Sylvie has helped arranged tours more »

Don’t act so surprised, Your Highness. You weren’t on any mercy mission this time. Several transmissions were beamed to this ship by Rebel spies. I want to know what happened to the plans they sent you. In my experience, there is no such thing as luck. Partially, but it also obeys your commands. I want to come with you to Alderaan. There’s nothing for me here now. I want to learn the ways of the Force and be a Jedi, like my father before me. The more you tighten your grip, Tarkin, the more star systems will slip through your more »